Darcy’s Blog

Spambots & Scammers Alert Be aware of phishing via email, phone, snail mail and fax (yes even fax!). Current hot acts in town (all scammers): FBI Warning about identity theft Google saying your listing is broken Social Security Generic: Your identity has been...

If you missed the Dec newsletter, this information is too good not to repeat! "Google Guaranteed"  Direct Call in Leads Get ready for the newest paid search ads in the service industry!   Google is going head to head and competing with Home Advisor in the...

Website Maintenance Can you live without it? What to do about your website - if you are not checking and updating regularly, then you should opt in for monthly web maintenance with your provider. Keeping your site up to date and having regularly scheduled back ups is...

Stock Photos: Free or Not Too Free?   If you did not buy the photo or personally take the photo, you are using someone's copyright when you use their photo. Be prepared for a bill!    If you get caught using a "free" photo you can expect the fines for...

Are you ready for the Holiday Shopping Season?    If you sell products online, you need to be thinking Xmas now - Shoppers are already getting their lists filled - make sure you are out there in time to take advantage of the season!   What to...

You have a website, what's next?  Keeping up with the tech changes can be a challenge for every business. What to do? Start with the basics: Visit Your Website once a week Make sure your load time is fast Test your contact forms Add a new post (blog, faq or a bit...

Google Ads - What's New? What are you doing to drive paid search traffic efficiently & effectively to your site?   Google Ads (formally Google AdWords) has changed dramatically in the last 6 months - new ad types, bidding structures, targeting, demographics...